website manager for small business

How to Choose a Website Manager for Your Small Business

Many small business owners find website ownership to be frustrating, which is understandable. After all, not all entrepreneurs are IT professionals, website designers, or marketing experts. These business owners encounter problems with web design projects and have to overcome challenges presented by…Read More

successful small business website

How to Get a Successful Website for Your Small Business

Every small business needs a website, but how does a small business owner, who is not a website designer, go about planning a website or hiring a professional designer? As you travel around the web, you’ll see that not all websites are…Read More

Web Content Development Step Three: Build

Creating web content for online display and distribution is essential in today’s marketplace. More and more consumers are using the web to find and patronize businesses, and if your content is stale (or nonexistent), your business could be in big trouble. Today’s…Read More

Social Media Marketing: Tips for Managing Your Twitter Profile

Twitter has proven to be a powerful marketing tool for some businesses and entrepreneurs. But many others wonder why they aren’t getting followers, why nobody retweets their content, or why followers unfollow them in droves. If you’re using Twitter as a tool…Read More

seo strategy

How to Develop a Comprehensive SEO Strategy

Search engine optimization (SEO) is the process of drawing traffic to your website from search engines. For example, if you’re an event planner, you want people to find your website when they search for “event planner” on a search engine, which means…Read More

email marketing ideas

Email Marketing Ideas: Engage Your List

Few marketing tools are as valuable as an email list. If you’ve built your list correctly, then you’ve got a bunch of people who have expressed interest in what your business is offering — they opted to receive emails from you. This…Read More

online marketing opportunities

Quick-and-Easy Online Marketing Opportunities

Are you missing simple opportunities to promote your business online? When you’re working for yourself or running your own business, the lines between your personal and professional life start to blur. You are no longer on the clock or off the clock…Read More

multiple income streams online

Doing Business Online with Multiple Income Streams

Most small business have established an online presence. They have a website and are running ad campaigns and using marketing strategies to draw targeted traffic to their sites. But some small businesses are missing online opportunities for diversifying their income streams because…Read More

website copywriting process

An Inside Look at the Website Copywriting Process

I’ve already touched on the basics of website copywriting. Now I’d like to present a more elaborate explanation of exactly what website copywriting entails. Why should I do such a thing? For starters, I think it’s only fair that my clients understand…Read More

small business blogging

Five Essentials for Small Business Blogging

Business blogging isn’t a fast or easy road to success. You have to master the writing, grasp the technology, and command your audience. Upload images and download plugins. Moderate comments and manage posts. It’s a ten-person job, there’s only two hands at…Read More

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