Service Spotlight: Website Consultations for Small Businesses

One of the most common problems I encounter when working with small business owners is the many questions they have about websites. What is hosting? Am I paying too much? Why am I getting all these charges on my credit card for…Read More

The Best Online Businesses Practices

When you walk into a restaurant, you receive service from a real, live person. Online, we often conduct business without ever interacting one-on-one with another person. And when we do, we often don’t see them face to face, because we communicate via…Read More

How to Start a Professional Blog

When blogging first hit the internet, many thought it would be a fad. Bloggers were often ridiculed, but they got the last laugh. Years later, blogging has proven that it has staying power, and few have benefitted from blogs more than small…Read More

website design

Service Spotlight: Website Design

Website design is a critical component of any business’s marketing strategy. The layout, colors, and language on your website are reflections of your business brand; your website’s design should align with the image you want your business to project. A website’s content…Read More

wordpress website for small business

The Benefits of a WordPress Website for a Small Business

These days, almost all websites are built on content management systems, which is a fancy term for software that makes your website work. Foremost among these systems is WordPress. According to Wikipedia, WordPress is “used by more than 60 million websites, including…Read More

website performance

How to Determine Whether Your Website is Effective from the Front End

Today we’ll examine how to test and assess your website performance from the front end. A website is made up from code, text, images, and other media. Visitors view the website through a browser, and the code tells the browser how to…Read More

What is a domain name and registration

Website Basics: What is a Domain Name and Registration?

Before you think about your website design or any other online marketing strategies and possibly before you even decide on a business name, you’ll have to find an available domain name and hosting provider so your site will have a place to…Read More

web design and development

Nine Things You Should Know About Web Design and Development

Web design and development is a balancing act. We want a compelling design filled with meaningful content, but we must work within the limitations of technology. We designers work with software and code, some of which come with limitations. Some design tasks…Read More

web content development

Web Content Development: The Basics

Web content development is the process of generating material that supports and promotes your online presence. Throughout the course of developing your web content, you will brainstorm, plan, research, organize, and create content for online publication. And then you’ll publish it. For…Read More

Social media marketing for small businesses

Social Media Marketing for Small Businesses

We’ve already defined social media marketing. Now let’s look at some best practices for small business owners who want to leverage social media to reach their customers. Many small business owners are setting up social media profiles and trying to use these…Read More

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