An Introduction to Web Content Development
Web content development is the process of generating material that supports and promotes your online presence. Throughout the process, you will brainstorm, plan, research, organize, and create content for online publication. And then you’ll publish it. For a small business owner, this content…Read More
What is Web Content and How Can Small Businesses Use It?
There’s a lot of talk on the internet about web content. You should have it. It needs to be good. You can share it, market it, and sell it. Manage and maintain it. Make a plan: develop it. Use it to build…Read More
Website Copywriting: How to Get a Killer Home Page
You can write your own home page. After all, how hard could it be? You can also hire a website copywriter like me to write it for you. Either way, you should know exactly what goes into crafting a home page that…Read More
A Beginner’s Guide to Launching a Business Blog
Do you have a small business? Are you thinking about adding a blog to your website? Perhaps you’ve heard that a blog can help your business attract new customers while building loyalty among existing customers. And it’s true: business blogging is a…Read More
Tips for Web Content Development Planning
Before planning your web content, you should brainstorm and compile a list ideas. Do you need new pages for your website? Graphics for your social profiles? Text for your newsletter? Take some time to jot down your ideas, conduct research, and…Read More
Why Generic Website Copy is Bad for Business
A few months ago I launched a quest to find a new dentist, and it was not an easy task. My last dentist, while trying to poke around inside my mouth, informed his assistant that I was a hypersensitive patient (and sent…Read More
