Service Spotlight: Website Consultations for Small Businesses
One of the most common problems I encounter when working with small business owners is the many questions they have about websites. What is hosting? Am I paying too much? Why am I getting all these charges on my credit card for… Read More
The Benefits of a WordPress Website for a Small Business
These days, almost all websites are built on content management systems, which is a fancy term for software that makes your website work. Foremost among these systems is WordPress. According to Wikipedia, WordPress is “used by more than 60 million websites, including… Read More
How to Determine Whether Your Website is Effective from the Front End
Today we’ll examine how to test and assess your website’s presentation from the front end. A website is made up from code, text, images, and other media. Visitors view the website through a browser, and the code tells the browser how to… Read More
Website Copywriting: How to Get a Killer Home Page
You can write your own home page. After all, how hard could it be? You can also hire a website copywriter like me to write it for you. Either way, you should know exactly what goes into crafting a home page that… Read More
An Introduction to Niche Marketing Online
Today’s businesses are learning to harness the power of niche marketing, and many modern small businesses are being built entirely around niches. This smart strategy puts small businesses in a position to target a smaller and more well-defined pool of customers. Niches… Read More
Service Spotlight: Website Maintenance
Website maintenance is a critical part of owning and operating a website. Here at Buzz Pro Studio, I provide a host of website services, and website maintenance is foremost among them. Maintenance is automatically included in all website management services, but I… Read More
What Do These WordPress Professionals Do?
WordPress started out as a blogging platform that evolved into a full-fledged content management system (CMS). But for laypersons, it makes sense to think of WordPress as a website system, a piece of software that generates a website. As the most widely… Read More
How Often Do You Assess Your Website’s Performance?
Clients often ask me how often they should run website performance reports. The easy, canned answer is that you should run them once a month. But for some websites, that’s too often and a waste of time. For others, it’s not often… Read More
A Beginner’s Guide to Launching a Business Blog
Do you have a small business? Are you thinking about adding a blog to your website? Perhaps you’ve heard that a blog can help your business attract new customers while building loyalty among existing customers. And it’s true: business blogging is a… Read More
How to Choose a Website Manager for Your Small Business
Many small business owners find website ownership to be frustrating, which is understandable. After all, not all entrepreneurs are IT professionals, website designers, or marketing experts. These business owners encounter problems with web design projects and have to overcome challenges presented by… Read More
