web content development

Web Content Development: The Basics

Web content development is the process of generating material that supports and promotes your online presence. Throughout the course of developing your web content, you will brainstorm, plan, research, organize, and create content for online publication. And then you’ll publish it. For…Read More

Social media marketing for small businesses

Social Media Marketing for Small Businesses

We’ve already defined social media marketing. Now let’s look at some best practices for small business owners who want to leverage social media to reach their customers. Many small business owners are setting up social media profiles and trying to use these…Read More

seo keywords

An Introduction to SEO Keywords

Whenever I’m working on a website copywriting project, I ask my client to fill out a questionnaire that helps me understand their business. This enables me to write copy that truly represents the client’s company, mission, and goals. One of the items…Read More

what is email marketing

What is Email Marketing?

There are many different marketing strategies that a small business can employ online: blogging, social media, and ads are just a few examples. But one of the most powerful (and often overlooked) marketing strategies is email marketing, which involves using email outreach…Read More

website copywriting home page

Website Copywriting: How to Get a Killer Home Page

You can write your own home page. After all, how hard could it be? You can also hire a website copywriter like me to write it for you. Either way, you should know exactly what goes into crafting a home page that…Read More

think like a customer

Online Marketing: Thinking Like a Customer

With all the available outlets for online marketing, many small business owners are confused and overwhelmed. There are blogs to post, social media profiles to update, and newsletters to send out. Coupons, directories, search engines, and ads all demand attention. The online…Read More

niche marketing online

Doing Business Online with Niche Marketing

Today’s businesses are learning to harness the power of niche marketing, and many modern small businesses are being built entirely around niches. This smart strategy puts small businesses in a position to target a smaller and more well-defined pool of customers. Niches…Read More

business blog ideas

Five Great Business Blog Ideas

Have you ever thought about adding a blog to your business website? The benefits of business blogging are many, but there are obstacles that you must overcome, problems you must solve, and challenges you must face before you can launch a business…Read More

website maintenance services

Service Spotlight: Website Maintenance

Website maintenance is a critical part of owning and operating a website. Here at Buzz Pro Studio, I provide a host of website services, and website maintenance is foremost among them. Maintenance is automatically included in all website management services. But I…Read More

wordpress professionals

What Do These WordPress Professionals Do?

WordPress started out as a blogging platform that evolved into a full-fledged content management system (CMS). But for laypersons, it makes sense to think of WordPress as a website system, a piece of software that generates a website. As the most widely…Read More

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